© Media Monitoring Africa

Social Media and Elections

Lessons from a German perspective on the intersection of news media and social media

23. Sep 2021
Embassy of the Federal Republic of Germany Pretoria
15:30 – 17:00

Lecture Programme of the German Federal Government

What role does social media play during an election period? With both Germany and South Africa heading to the polls it allows for the sharing of international and local perspectives on the key issues around social media and elections.

Discussion with:

  • Nomshado Lubisi, Communications Manager, Media Monitoring Africa
  • Dr. Nomsa Masuku, Commissioner, Electoral Commission of South Africa (IEC)
  • PD Dr. Jan-Hinrik Schmidt, Senior Researcher digital interactive media & political communication, Leibniz Institute for Media Research


  • Quaanitah Hunter, Journalist and political editor, News 24


This event is part of an ongoing lecture series of the Federal Republic of Germany. The participation is free.




The event is hosted by Media Monitoring Africa together with the Goethe-Institut, Embassy of the Federal Republic of Germany Pretoria and Institut für Auslandsbeziehungen.

Go to event page


In the context of this topic, episode 29 of the podcast Die Kulturmittler deals with the topic: Why Election Observation Matters.

Listen now


PD Dr Jan-Hinrik Schmidt

has been Senior Postdoc Digital Interactive Media and Political Communication at the Leibniz Institute for Media Research │ Hans-Bredow-Institut (HBI) since November 2007. His current work focuses on the developments of Web 2.0 and social media. He is particularly interested in the changes of information circulation and opinion formation, the transformation of science communication as well as the practices and structures regulating digital communication.

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Dr Nomsa Masuku

is an academic and a champion of civic and democracy education. She joined the Electoral Commission as a Commissioner in November 2018. Previously she was the Electoral Commission's Deputy Chief Electoral Officer responsible for Outreach, for a period of six years. Before that Dr Masuku headed Standard Bank's Corporate Social Investment Unit for seven years. In the latter role, she focused her energies on harnessing the Bank's resources to reach markets that are not easily reached through traditional banking methodologies.


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Nomshado Lubisi

is Head of Communications at Media Monitoring Africa. She was recently appointed as a member of the South African Internet Governance Forum (ZAIGF). She has led and implemented strategic communications initiatives for various campaigns and works on projects in digital literacy, media policy, and media research. She has spearheaded dialogues seeking to address critical issues around communications and media. She has experience in marketing, digital media, public relations, training and strategic communications. Nomshado has key interests in digital media, youth development, gender and media research. She is passionate about working towards narrowing the digital divide and advocates for combatting mis/disinformation.

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Qaanitah Hunter

is an award-winning journalist and political editor at News24. She won Vodacom Journalist of the year in 2016 and 2017 and the Nat Nakasa Journalism Award in 2019. She is the author of 'Balance of Power: Ramaphosa and the future of South Africa'. Her political analysis has featured on all major national and international news outlets.

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Pia Ströhle

Charlottenplatz 17
D-70173 Stuttgart

Telephone: +49.711.2225.0